Post by account_disabled on Feb 11, 2024 20:25:21 GMT -8
Identify and know your audience No matter what type of writing you do knowing your audience and writing specifically for them will set you up for success. When writing for international and multilingual readers thinking about your audience in advance can help you avoid mistakes and create compelling and effective copy. If youre writing an article about South Asian financial systems for an audience of investment professionals in Indonesia and Singapore you can include a lot of industry jargon without wasting valuable space covering key concepts.
On the other hand if youre pitching a new malaria treatment to an Brunei Email List audience of teenagers across India youll want to make your copy as accessible and engaging as possible. Defining your audience doesnt mean spending days doing indepth research. Instead think about who your readers will be what they might know what they want to know and how you can engage them. How to write for an international audience Write with translation Try to be direct and to the point when writing for your international and multilingual audience.
If possible avoid slang and local idioms that cannot withstand translation. and keep your sentence structure as direct and practical as possible. In almost every case the simpler your text is the better it will hold up in translation and match what you want to convey. Likewise the simpler and more concise you write the more likely Englishspeaking readers will understand your meaning without confusion. Pay attention to your assumptions A few years ago I was asked to write an article about a summer camp educational program run by police officers in a foreign city.
On the other hand if youre pitching a new malaria treatment to an Brunei Email List audience of teenagers across India youll want to make your copy as accessible and engaging as possible. Defining your audience doesnt mean spending days doing indepth research. Instead think about who your readers will be what they might know what they want to know and how you can engage them. How to write for an international audience Write with translation Try to be direct and to the point when writing for your international and multilingual audience.
If possible avoid slang and local idioms that cannot withstand translation. and keep your sentence structure as direct and practical as possible. In almost every case the simpler your text is the better it will hold up in translation and match what you want to convey. Likewise the simpler and more concise you write the more likely Englishspeaking readers will understand your meaning without confusion. Pay attention to your assumptions A few years ago I was asked to write an article about a summer camp educational program run by police officers in a foreign city.